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Salesforce organizes your sales. Uptonica moves them forward.Capture leads, follow deals, send quotes and book appointments. With all your chat, contact and campaign data already inside.
| Uptonica | Salesforce | |
|---|---|---|
| What you are buying | An operational brain: sales, contacts and support on the same data | A CRM for a sales team: contacts, deals and how the team's sales are going |
| How you get in | €199 a month, list price €239. Per company | Free with the Free Suite. Starter Suite €25 per user per month, Suite Pro €100 per user per month |
| What the entry plan includes | Every section on every plan: catalog, content, pricing, ads, chat, contacts and automations | Starter Suite has no quotes or sales forecasting: they come with Suite Pro, in their words |
| Commitment | Monthly or annual, your choice | Starter Suite monthly or annual. From Suite Pro up, annual billing |
| How the bill grows | One pool of credits per company | Per user: every extra person is another licence. With 5 people, Suite Pro costs €500 a month, billed annually |
| The AI | Included in the plan's credits: replies, content, images, email | On Starter Suite it syncs email, events and contacts on its own. The AI agent (Agentforce) is an add-on from €125 per user per month. It is included only in the top edition, Max, from €550 per user |
| How contacts come in | Forms for your website and inside WhatsApp: every request becomes a contact, with a score from 0 to 100 | On Starter Suite it manages contacts and routes them to salespeople: "Flussi di vendita integrati e instradamento dei lead" (built-in sales flows and lead routing), in their words |
| How you try it | 7 day free trial, or a guided 20 minute demo | 30 day free trial, no card. Plus the Free Suite, free |
Read on salesforce.com/it/sales/pricing and uptonica.com/pricing on 14 October 2026, in euro, as Salesforce publishes them to a reader in Italy. We compare our Starter against their Suite Pro, because quotes and sales forecasting, which a company with a sales team uses, start there. Our prices are ex VAT. Both change, so check both before you decide.
Salesforce has AI that syncs email and contacts, and agents you can add for a fee. Advertising and social content are not in the sales price list: for those you need other products or other tools, each with its own login and its own invoice.
This is the honest split. Salesforce is where a sales team keeps its process: contacts, deals, quotes, forecasts, and it does that better than we do. The work inside the process stays with your people.
With us the AI runs on the plan's credits. With them the AI agent (Agentforce) is an add-on from €125 per user per month. It is included only in the top edition, Max, from €550 per user.
One pool of credits for the whole company, and the plan carries a team and contact allowance rather than a price per person. We have tiers too, they are just coarser: you change plan when you outgrow one, you do not pay per colleague.
In chat and on WhatsApp the AI answers with your data, and when it does not know it hands the conversation to a person, with a summary.
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Honest take
If you have a structured sales team, with sales forecasts, quotes and processes to follow, Salesforce goes deeper than we do, with an app ecosystem we do not match. And it has a free version. For many companies it is simply the right tool.
It organizes your sales. The advertising and content that create them stay a separate job, and that is the work we do.
Yes, and for a company with a real sales team that is usually the sensible shape. Keep the pipeline where your people work, and let Uptonica run campaigns, content and answers.
Our team, through a guided start called Tonic Sprint. On Starter it is bought separately from the subscription, and the larger plans include more of it. It takes about two weeks.
Yours, and you can export it. Monthly stops when you stop. On annual our pricing page offers 30 days to get your money back; ask us to put the exit terms in writing before you sign, as you should with anyone.
20-minute demo: we import your contacts and show you how to follow deals and appointments.